WaWa Convenience Store Wins Planning Board Approval For Sign

Traffic engineer Matt Sharo testifies to the Planning Board at the Jan. 18 meeting.

The developer of a proposed WaWa convenience store and gas station on Route 27 on Jan. 18 won the last approval needed for the project: a sign.

The store, targeted for Rt. 27 and Juliette Avenue, will have a 12 1/2-foot tall monument sign set back about five feet from the property line.

The project won board approval in December 2016, but the board was not pleased with the original 20-foot-tall sign proposed. The board gave approval for a 10-foot sign, but the developer, Franklin Juliette, came back for a different approval.

Township planner Mark Healey told the board that he recommended a sign shorter than 20 feet, closer to the road.

“Apparently the applicant took that to heart, because this application is almost like the example in my memo,” he said.

“In my opinion, this is consistent with what the staff recommended and what I recommended,” he said. “It’s not going to impede the sight distance on or out of the driveway.”

Traffic engineer Matt Sharo told the board that he conducted several sight line tests at varying heights, and found that 12 1/2 feet was the optimal height for the sign.

“This is the most appropriate sign based upon our investigations,” he said.

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